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KPMG Plexus
Straatweg 68
3621 BR Breukelen
Address and Directions

Laan van Langerhuize 1
1186 DS Amstelveen
Address and Directions

T +31 (0)20 3010800
E info@kpmgplexus.nl

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Market and Strategy Development

Plexus is the ideal partner to help formulate your strategic policy. From university medical centers to health care insurers, from mental health care institutions to nursing homes and of course in general hospitals too, Plexus has extensive experience in this field.

Issues can vary from the ideal patient mix to setting up new initiatives to the strategy behind the use of ICT. We have also assisted several health care insurers and care institutions at a strategic level to help them identify their common interest as a basis for cooperation. Plexus also offers support to the Dutch government in developing alternative, more market-driven funding structures. Complex issues involving powerful interests within the health care sector. Plexus knows all these interests inside out and can provide balanced, penetrating advice. Increasingly, Plexus is being asked to develop argumentation to justify investments in preparation for discussions with funders. Plexus also has experience of dealing with many private and institutional investors; we know the criteria they use to evaluate an investment.

Examples of projects:

 

  • Strategic policy at institutional level (core areas, policy on quality, marketing)
  • Organizational structure (relationship between medical professionals and management)
  • Strategic policy on ICT investments
  • Analysis of competitors in sector
  • Market analysis, including market share analysis
  • Marketing policy
  • Mergers and cooperation between institutions
  • Negotiating with health care insurers (from overall budget down to individual products)
  • Strategic alliances (public-private, vertical, horizontal)
  • Extramural and intramural initiatives (new products and services)
  • Patient mix and portfolio mix (including financial analysis)
  • Benchmarking (see TRAG-PI) 

 

Want to know more?Contact Marc Berg:
T  +31 (0)20 3010800
E   berg@plexus.nl




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